In today’s digital world, make friends with the marketing team. Why? Come closer, and I’ll tell you the secret: marketing’s primary job is to know the customer, they’ve probably already done your

Big data is growing rapidly. With the help of a business analyst, companies can harness big data to create better products and services.

Mindsets are so fundamental. They make a difference in how we work, how we’re perceived and how we contribute. They are a driving force that differentiates a BA that is in high demand from a BA

At IIBA® we are eagerly anticipating the kickoff of Building Business Capability 2019 in sunny Fort Lauderdale, Florida. This year is extra special because it marks the 10th anniversary of BBC.

Business analysis (BA) professionals considering becoming certified should first take the time to accurately and honestly self-reflect on their current skillset, experience level and career

While it may seem like we just wrapped up the 10th annual Building Business Capability conference, it is time to start preparing for this must-attend Fall event. This year the date has been moved

Does your job title truly represent what you do? In the book, Business Analysis For Dummies written by Kupe Kupersmith, Paul Mulvey and Kate McGoey, they talk about the role of a business

Social media is a great tool to build your network, but it isn’t the only tool you should have in your arsenal. Joining a professional membership connects you to a community of like-minded

Cybercrime will do $6 trillion in damage by 2021. Companies can protect themselves by hiring cybersecurity business analysts.

IIBA’s recent public webinar, Why Get Certified? with panelists Michael Roberts, Director of Customer Engagement at ASPE and Michael White, founder and president of The Business Analysis Doctor,