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IIBA.org Articles BBC 2019 A Roster of World Class, Experienced Speakers | Business Analysis Articles | IIBA

Don’t miss your once-a-year opportunity to hear from leading thinkers and practitioners who will be presenting at Building Business Capability.

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Examples of the agenda’s breadth of speakers and organizations:


CREATIVELY MOVING CRAZY IDEAS TO INNOVATION WITH DESIGN THINKING

Speaker: Oluwabori Odunaike, Lead Business Analyst
Lloyds Banking Group

Responding to the challenges of the 21st century requires people to be creative, innovative and adaptable, with the motivation, confidence and skills to use creative thinking purposefully. Every great idea seems obvious. But how can you be the genius who comes up with those ideas? Do you wish you could apply creative and design thinking at work to try things that have never been done before – better meet your customers’ needs, or solve problems holding your company back?

This interactive session packed with creative exercises/challenges will show you how to look at same information as everyone else, but see something different. It expounds on the idea of innovation with design thinking. Oluwabori will share how his organisation has unleashed creativity and innovation by fostering a culture where people are open to failing fast and learning from it, where feedback is desired early as possible, solutions for an important problem are tested repeatedly via experiments before investments are made using data and evidence and not opinion.

 

BUSINESS ANALYSIS WITH DESIGN THINKING IN AGILE WORLD

Reydan Yasar, BA Competency Lead
Sony Eurasia

At the heart of Design Thinking is the aim to improve and create products by analyzing and understanding users’ interaction with products and their way of utilization. Compared to the traditional software development lifecycle, Design Thinking approach focuses on the needs, expectations and pain points that are derived by employing customer centric techniques such as ‘Customer Journey Maps’ and ‘Empathy Maps’. In addition to these hidden needs and expectations of customers can be identified by utilizing techniques such as ‘Affinity Diagrams’ and ‘Mind Maps’. The outcomes can be used to generate creative ideas and then prioritized ones are presented in terms of prototypes to be evaluated with customers. In each and every phase of Design Thinking collaboration is the main focus to leverage different perspectives and to reach a better solution iteratively.

 

BEST PRACTICES FOR YOUR BUSINESS RULES A-TEAM

Speaker: Jasmine Lee, Oracle Policy Automation Specialist
Oracle

Logical, practical, methodical rule principles and best practices are key to a successful business rules project — as is building the right team. Drawing on real life examples from 17+ years’ experience working with business rules customers around the world, this session will look at important “do’s” and “don’ts” for a successful rules project — not only from a rules best practice perspective, but also from a people perspective. Even with the best rule practices, the business rules won’t write themselves! What qualities and skills should you look for when searching for a great business rules person?

 

Agile Organizational Change Expeditions – a Guide

Speaker: Melody Harrington, Enterprise Expeditions

Organizational change management (OCM) journeys, like expeditions, are voyages undertaken by a group of people with a particular purpose. Successful OCM journeys and successful expeditions both require strong leaders, diligent planning, and the ability to pivot or change direction based on environmental changes. During this session, we’ll discuss the need for change in change management, consider the similarities with and lessons learned from successful expeditions, and align agile values and principles with managing change. Ultimately, we will apply agile and expedition behaviors to change journeys with a focus on building flexibility and resilience in individuals, teams, and organizations.

Learning Objectives:

  • Describe the need for agile change management.
  • Explain the relationship between agile values/principles and change management.
  • Describe the role of expedition behaviors in successful change.
  • Apply agile practices and expedition behaviors to change.

 

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