Skip to content 4 Ways to Deliver Value with Business Analysis and AI

4 Ways to Deliver Value with Business Analysis and AI

Disclaimer: The views and opinions expressed in this article are those of the author and may not reflect the perspectives of IIBA.
Receive free IIBA updates and exclusive content!    

In a world where technological innovation is the norm rather than the exception, businesses must future-proof their operations. Central to this is the integration of insightful business analysis with the transformative power of artificial intelligence (AI).

Drawing from the groundbreaking book Futureproof: Amplifying Agility with AI and Insightful Business Analysis by Angela Wick and Tim Coventry, this article explores four essential themes that illuminate the path to delivering enduring value in the era of AI.

Let’s get into it!

1. Elevating Business Analysis for Future Success

For organizations looking to make the most out of AI, business analysis is a critical skill. As they navigate the complexities of the digital age, elevating business analysis practices becomes paramount for long-term survival.

The accelerating pace of change, driven by AI and other cutting-edge technologies, demands a proactive approach to understanding and adapting to evolving market dynamics. By embracing advanced analytical techniques and leveraging AI-driven insights, businesses can gain a competitive edge and position themselves for sustained success.

And business analysis, in particular, can rise to the occasion.

2. Strategic Alignment with AI

Achieving strategic alignment with AI requires a deliberate approach to enterprise business analysis. Integrating AI initiatives with overarching strategic objectives allows organizations to ensure coherence and synergy across all levels of operations.

From high-level strategic planning to detailed analysis and implementation, alignment with AI enables businesses to harness the full potential of emerging technologies and drive innovation at scale. There’s an urgent need to upgrade the role and practices in business analysis to adapt to the changes AI is bringing to our world.

3. Driving Value Through Analysis

At the heart of delivering value with AI lies a deep understanding of value streams, customer journeys, and organizational processes. By focusing on these critical aspects of business analysis, organizations can unlock new opportunities for innovation and growth.

Whether optimizing existing workflows or designing AI-powered solutions from the ground up, driving value through analysis empowers businesses to deliver tangible outcomes that resonate with stakeholders and drive sustainable business growth.

4. Continuous Improvement with AI

As demands on businesses change, continuous improvement is no longer just a goal but a necessity.

Business analysis can foster a culture of agility and innovation by investing in the maintenance of organizational analysis assets and leveraging AI to automate solution changes and development.

Through iterative refinement and optimization, organizations can adapt to changing market dynamics and stay ahead of the curve in an increasingly competitive environment.

Want to Dive Deeper?

These four themes are just a glimpse into the transformative power of insightful business analysis and AI integration.

To explore the remaining six themes and gain deeper insights into future-proofing your organization, download this free infographic titled 10 Ways to Deliver Value with Business Analysis and AI.  


And join hosts Scott Bennett and Susan Moore for a new episode of Business Analysis Live on Wednesday, April 24 at 10:30 ET (UTC-5) as they chat about amplifying agility with AI and insightful business. They’ll be joined by Angela Wick and Tim Coventry, the authors of Futureproof: Amplifying Agility with AI and Insightful Business Analysis.

Join us on LinkedIn.

Get Your Copy of Futureproof

Futureproof: Amplifying Agility with AI and Insightful Business Analysis serves as a comprehensive resource for navigating the complexities of the digital age and harnessing the full potential of AI to drive organizational success.

With its practical insights and actionable strategies, it empowers business leaders and analysts alike to embrace change, foster innovation, and future-proof their organizations in an era of unprecedented technological disruption.

Futureproof: Amplifying Agility with AI and Insightful Business Analysis is now available for purchase in the IIBA Bookstore.


About the Author
Author (3).jpg

Tiffani Iacolino is a Senior Manager,  Product Marketing at IIBA and has over 15 years of marketing experience across the legal, technology, telecommunications, publishing, media, and professional services industries. She’s passionate about delivering meaningful products and solutions to the business analysis community. Hailing from the Greater Toronto Area, she enjoys an amazing cup of coffee, running, and yoga—between chasing her two adorable children!   

Must Read Blogs From IIBA

Digital Transformation

Want to Learn More about AI? Read These 8 Blog Articles

Want to learn more about artificial intelligence and how it will impact business analysis? Check out these top eight articles from our blog.
Read the Blog
Digital Transformation

8 Ways Leaders Can Help Organizations Unlock AI

This article investigates the pivotal role that leadership plays in directing organizations on their AI adoption journey.
Read the Blog
Business Data Analytics

The Rise of Machine Learning: A Game-Changer for Business Analysis

With its transformative capabilities, machine learning is poised to revolutionize how companies gather insights, make informed decisions, and drive growth.
Read the Blog