Social Media 401: Really Sharing Your Knowledge

Kupe Kupersmith, President, B2T Training

social media imageWell class. You have come a long way since we started with Social Media 101. You have built your knowledge network well. You have even begun to be part of the knowledge networks of others since the last article Social Media 301.

The fact that you are reading Social Media 401 says you are not taking this subject lightly. You don’t just want to sit back, you want to get involved and add to the BA community. One of the benefits of social media is having access to mentors around the globe. No longer do you look for mentors only in your office. You can access mentors in every office. People are hungry for more information and are looking for mentors. Well guess what…you can be that mentor. You have probably already figured out you have a lot to share based on what you are implementing from Social Media 301. Are you ready to step things up?

To really share your insights and thoughts on business analysis you can share more than 140 characters at a time. You too can write articles like this one. It is not as daunting as you may think. Let me help by covering where you can post your articles or blogs and give a few tips on how to get started writing.

Where you can post

There are many places you can write to share your thoughts, insights, and experiences related to business analysis. All you have to do is ask. The editors of these online communities want you.

  1. IIBA Newsletter: The editor of the BA Connection newsletter would love to have more minds contributing to articles, contact (Editor's note: there will soon be opportunities to post articles, blogs and comments on the IIBA website -- stay tuned!)
  2. BA Times: I have a running blog there. They are always looking for additional writers to contribute. There are many smart BAs contributing regularly. Come join us. 
  3. Modern Analyst: Another popular online community with articles, BA humor, and forums. 
  4. Create your own: Yes, you can create your own blog. Go to Blogger and check out how easy it is to set-up your own blog.

How to do it

I have been writing one to three posts per month related to supporting BA professionals for three years now. Here are a few key tips to get you started writing articles and blog posts.

  1. Just write: It is hard to tell what topics will get a lot of readers. Don’t focus on trying to please everyone. Write on topics you are passionate about. If you are passionate about it, people will read that in your words. If you have a good story or a point you feel the community can benefit from…share it.  
  2. Use creative titles: I get mixed feedback on this one. I try to use clever titles to get people to say, “I have to read this!” or even “Has Kupe lost his mind?!” There are a lot of articles and blog posts out there. Find ways to get people’s attention. Make sure you add good content once you have the reader’s attention.  
  3. Share just enough: Don’t feel you have to write a text book covering every aspect of the topic you are writing about. By leaving pieces out you engage your readers. Let your readers fill in some of the blanks by continuing the conversations through comments. This is also a great way for you to come up with ideas for your next post. If there is a good conversation going you will get a feel for the areas in which readers want more information. 
  4. Embrace controversy: You don’t want to be rude, but don’t shy away from taking a stand on something. We all benefit from a good debate. If you throw something out there that sparks controversy the community will engage in a good debate. That’s how we all grow.

When you publish your first blog post or article be sure to let me know. Actually let everyone know by posting it to Twitter, Facebook, LinkedIn and Google +.

Since this is my last article in this series I want to make sure we connect. If you have not already connected with me on LinkedIn and Twitter, Facebook and Google+, +Kupe, please do. I’m looking forward to sharing information with you for years to come.  

What are you waiting for? Start writing!

All the best,

Top image: ©

Kupe KupersmithKupe Kupersmith, President, B2T Training, possesses over 14 years of experience in software systems development. He has served as the lead Business Analyst and Project Manager on projects in the Energy, television and sports management and marketing industries. Kupe is a Certified Business Analysis Professional (CBAP®) recipient. Kupe is a requested speaker in the BA field and has presented at many IIBA chapters and BA conferences. Being a trained improvisational comedian, Kupe is sure to make you laugh while you’re learning. For a feel for Kupe’s view on business analysis topics check out his blog on BA Times. Kupe is a connector and has a goal in life to meet everyone!